Clean Clean
Vegan Vegan
cruelty-free cruelty-free
Long-Lasting Long-Lasting
Natural Radiance Natural Radiance
Light Reflecting Pearls Light Reflecting Pearls
Clean Clean
Vegan Vegan
cruelty-free cruelty-free
Long-Lasting Long-Lasting
Natural Radiance Natural Radiance
Light Reflecting Pearls Light Reflecting Pearls
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DEPUFF + LIFT

SKINCARE ESSENTIALS

GOOD FOR YOU GOES GLAM®

SHOP SKINCARE
SKINCARE ESSENTIALS
GLOW + GO

MUST-HAVE MAKEUP

TRANSFORMING BEAUTY®

SHOP MAKEUP
MUST-HAVE <span>MAKEUP</span>
“Prefect for anyone at any level.”
“Prefect for anyone at any level.”
“Depuffs and brightens <br> my undereye like magic.”
“Depuffs and brightens
my undereye like magic.”
“Look and feel your best!
Super fast, super easy.”
“Look and feel your best! Super fast, super easy.”
“My lips have never looked better. Keep the compliments coming!”
“My lips have never looked better. Keep the compliments coming!”
WHAT'S YOUR FORMULA?®

FIND YOUR FORMULA.

Take the quiz to find out!

TAKE THE QUIZ

4,500,000+ TRANSFORMATIONS & COUNTING!

This palette is by far my most favorite eyeshadow palette I've ever tried since I started wearing makeup at 12 years old I am now almost 35. Have never found a eyeshadow palette that works so beautifully I recommend it to all and I already put in order in for the second palette. Please try these products you will not be sorry.

- Melissa

M

I bought 4 lip glosses I liked them so much I bought 2 more.
They are light weight with just the right amount of shine.
I can't wait to wear them all. Thank you

- Laura

L

I take this with me everywhere! The shade is perfect for work or a night out. Made lips soft and didn’t dry them out.

- Michelle

M

I couldn't pick what to get, so naturally, I had to buy it all right? hahah. I love trying out as many products as I can, and the kit made it easy for me 100%.

- Samantha

S

This definitely makes my lips look fuller. It's perfect. I’m in high school and this is perfect to wear everyday and pretty for date night.

- Sarah

S

HI, IM ZACH!

I created Formula Z at 15 because I believed beauty should be for everyone.

I fell in love with makeup because of the way it made me feel — more confident, more expressive, more like myself. So in 2017, I created Formula Z to make beauty feel inclusive, exciting, and accessible to anyone who wanted to be part of it.

Nearly a decade later, that idea has evolved into what I call mood-maxxing beauty: high-performance makeup and skincare-powered formulas designed to help you look your best and feel even better.

I’m hands-on with the products, from the ingredients we choose to the textures, shades, and little details that make getting ready more fun.

Transforming Beauty® was never about changing who you are. It’s about bringing more of you out.

MEET ZACH